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Monetization Optimizer

Analyze app performance and user data to optimize ad revenue, in-app purchases, and overall monetization strategies
Full Time
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Job Description

1. Optimize eCPM via Ad Mediation Platforms

  • (Ad Mediation is a monetization solution that helps manage and optimize revenue from multiple ad networks within a single app.)
  • Work with Ad Mediation platforms such as MAX Mediation, ironSource Mediation, AdMob Mediation, etc.
  • Analyze app performance and build Waterfall setups with ad network IDs that offer high eCPM and significant impressions.
  • Analyze Ad Mediation data, run A/B tests, and iterate waterfall structures to improve overall eCPM.

2. Optimize In-App Ad Monetization Flows

  • Evaluate the effectiveness of ad monetization scenarios in collaboration with the product team.
  • Brainstorm and implement monetization flow ideas together with Business Analysts.
  • Ensure a balance between revenue and user experience quality.

3. Collaborate with the Marketing Team

  • Assess user monetization performance across different ad networks.
  • Identify high-value user segments and contribute to strategies to push the app toward global top charts.

4. Work with Ad Network Partners

  • Collaborate with partners such as Google, AdMob, Facebook, Unity, ironSource, AppLovin, etc. to implement optimization strategies tailored to each network.
  • Continuously test and adopt new features and markets from ad networks.
  • Troubleshoot issues such as ad delivery failures or violations of ad policy.

Candidate Requirements

1. For candidates with no experience:

  • Preference given to those with background in App/Game Publishing.

2. For experienced candidates:

  • Minimum 6 months in a similar role.
  • Experience with Google Ad Manager Platform is a strong plus.
  • Familiarity with Google Cloud Platform, App Script, or App Engine is a plus.

Benefits

  • Salary: 10,000,000 – 20,000,000 VND/month depending on experience; performance reviews twice a year.
  • Attractive bonuses: Quarterly performance bonuses, 13th-month salary, and holiday bonuses.
  • Support for personal development: 30%–100% coverage of costs for skill-building courses.
  • Friendly and modern work environment, stylish and comfortable office space.
  • Additional perks: Premium healthcare package, regular team building activities, and long company trips.
Open Slot:
1
Slots
Up to
20.000.000
VND
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Benefits
Performance/salary reviews twice a year
Flexible, attractive bonuses
Friendly Environment
Premium health check-up package